Over forty years ago Giorgio Armani created a new fashion identity. He established a thin line between masculine and feminine. Renowned for his neutral colours and his reinterpretations of traditional male fabrics, Armani loves to blend rigorous male tailoring and soft female dressmarking elements that give life to a wardrobe designed with an unprecedented fluidity.

The strong influence of non-western cultures can be seen in Giorgio Armani’s earlier creations in 1990. He uses elements inspired by far away ethnicities and interprets them with his signature style. Africa, China, Japan, Persia, Arabia, Syria and Polynesia are some of the places that have inspired the designer. There is a special sort of allure in the traditional costumes worn by different peoples, in their distinctive decoration and line, in their richness of colour and in their unique wearability.


At Armani Silos, Giorgio Armani shows a glimpse of his world: the dream of a measured, timeless aesthetic approach that has changed not only our way of dressing, but also our way of thinking.